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PUBLISHER CLOUD

Maximize the Value of Your Owned Audience

Grow, engage, monetize, and measure known audiences by connecting identity, audience data, personalization, monetization, and reporting in one operating layer.

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The publishers that thrive won't simply attract more readers—they'll build stronger relationships with the audiences they already own. Publisher Cloud connects identity, engagement, monetization, and measurement in one operating layer, helping publishers grow stronger audience relationships and revenue, and transforming audiences into a durable competitive advantage.

Real Publishers, Real Results

400%

newsletter subscriber growth

25%

higher email revenue

178%

revenue increase from audience reactivation

44%

higher CPMs

Operate Like a Walled Garden On Your Own Terms

Publisher Cloud brings together everything publishers need to turn first-party audiences into long-term business value. From enriching audience profiles and growing relationships to delivering personalized experiences, monetizing owned channels, and measuring business impact, every capability works together in one connected system—so every interaction creates new opportunities to grow.

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Why Publisher Cloud

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MarTech + AdTech Together

Grow audiences and monetize them from the same platform.

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Built for Publishers

Workflows for subscriptions, newsletters, audience development, and advertising.

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Identity-Powered

245M+ deterministic identities enrich reader profiles.

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AI-Powered Personalization

Deliver relevant experiences based on behavior and intent.

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Privacy-First

Create advertiser-ready audiences while maintaining control over first-party relationships.

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Connected Measurement

See how engagement influences subscriptions, advertising revenue, and audience value.

How Publisher Cloud Works

Every reader interaction creates a new opportunity to grow your business. Publisher Cloud connects identity, audience intelligence, engagement, monetization, and measurement into a continuous cycle—helping you recognize readers, personalize experiences, increase audience value, and measure the impact of every interaction.

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Answers to the Questions Publishers Ask Most

Publisher Cloud helps publishers solve the challenges that matter most—from growing first-party audiences to increasing engagement, monetizing owned channels, and proving business impact.

Build a More Valuable Audience

Turn first-party relationships into measurable business growth with Publisher Cloud.